People will not flock to your band’s Facebook page simply because it’s there. You have to lead them there. And that means posting stuff to Facebook via your page. Which means figuring out two things: what to post, and how frequently to post it.  

Facebook is pretty much every band’s ultimate marketing superpower. Are you using your FB band page for good? Could you maybe could be doing things even better? If you want more fans, more Likes, more people finding you, more people at your shows, more people hearing your music, or more people buying your merch, read on.

When you post just twice a day, are you leaving attention on the table? Are you ceding your audience to the other brands you're competing with for time and attention? And...does how frequently you post to Facebook even matter anymore